beauty influencers in india

Top 25 Beauty Influencers on Instagram In India - WhizCo

Top 25 Beauty Influencers on Instagram In India


Beauty influencers in India are rapidly rising in popularity, with their expertise and creativity shaping the beauty industry. These influencers have a significant impact on the lives of many beauty enthusiasts, with their tips, tricks, and product reviews inspiring people to try new makeup and beauty trends. In this article, we will explore some of the most influential beauty influencers in India and what makes them stand out.



Nagma

Nagma is a beauty influencer in India with a focus on skincare. Her YouTube channel, "Nagma Mirajkar," has over 1.56 million subscribers and features makeup tutorials, skincare routines, and beauty tips. Nagma's content is known for its simplicity and accessibility, making it easy for beginners to follow along. She also regularly collaborates with popular beauty brands such as Maybelline and L'Oreal, sharing her honest reviews with her followers.

In addition to her YouTube channel, Nagma is also popular on Instagram, where she has over 8.5 million followers. Her Instagram feed features stunning makeup looks, skincare recommendations, and glimpses into her personal life. Nagma's honest and relatable personality has won her a large and loyal following, making her one of the most influential beauty influencers in India.



Ashi Khanna

Ashi Khanna is a beauty influencer in India known for her striking makeup looks and fashion sense. Her YouTube channel, "Ashi Khanna," has over 1 million subscribers and features makeup tutorials, fashion hauls, and beauty tips. Ashi's content is characterised by her bold and creative makeup looks, often incorporating glitter, bold colours, and intricate designs.

Ashi is also popular on Instagram, where she has over 1.7 million followers. Her Instagram feed features stunning makeup looks, fashion inspiration, and glimpses into her personal life. Ashi's ability to push boundaries and create unique makeup looks has won her a dedicated following, making her one of the most influential beauty influencers in India.



Malvika Sitlani

Malvika Sitlani is a beauty influencer in India known for her versatile makeup skills and relatable personality. Her YouTube channel, "Malvika Sitlani," has over 765k subscribers and features makeup tutorials, product reviews, and beauty hacks. Malvika's content is known for its simplicity and practicality, making it easy for viewers to replicate her makeup looks.

Malvika is also popular on Instagram, where she has over 580k followers. Her Instagram feed features stunning makeup looks, skincare recommendations, and glimpses into her personal life. Malvika's friendly and approachable personality has won her a large following, making her one of the most influential beauty influencers in India.



Parul Garg Makeup

Parul Garg is a makeup artist and beauty influencer in India known for her expertise and creativity. Her YouTube channel, "Makeup by Parul Garg," has over 2.9 million subscribers and features makeup tutorials, beauty tips, and product reviews. Parul's content is known for its attention to detail and professional approach, making her a go-to source for those seeking expert beauty advice.

In addition to her YouTube channel, Parul is also popular on Instagram, where she has over 2.5 million followers. Her Instagram feed features stunning makeup looks, behind-the-scenes glimpses into her work as a makeup artist, and tips on how to achieve flawless makeup looks. Parul's professionalism and expertise have won her a dedicated following, making her one of the most influential beauty influencers in India.



Komal Pandey

Komal Pandey is a fashion and beauty influencer in India known for her unique style and creative makeup looks. Her YouTube channel, "Komal Pandey," has over 1.27 million subscribers, and features makeup tutorials, fashion tips, and lifestyle videos. Komal's content is known for its relatability and approachability, making it easy for her followers to replicate her makeup looks and fashion sense.

In addition to her YouTube channel, Komal is popular on Instagram, where she has over 1.8 million followers. Her Instagram feed features stunning makeup looks, fashion inspiration, and glimpses into her personal life. Komal's friendly and approachable personality has won her a loyal following, making her one of the most influential beauty influencers in India.



Kritika Khurana Chhabra

Kritika Khurana Chhabra, popularly known as That Boho Girl, is a fashion and beauty influencer in India known for her bohemian style and creative makeup looks. Her YouTube channel, "That Boho Girl," has over 788k subscribers, and features makeup tutorials, fashion tips, and lifestyle videos. Kritika's content is characterized by her vibrant and bold makeup looks, often incorporating bright colors and unconventional designs.

Kritika is also popular on Instagram, where she has over 1.7 million followers. Her Instagram feed features stunning makeup looks, fashion inspiration, and glimpses into her personal life. Kritika's ability to push boundaries and create unique makeup looks has won her a dedicated following, making her one of the most influential beauty influencers in India.



Shreya Jain

Shreya Jain is a beauty influencer in India known for her expertise and attention to detail. Her YouTube channel, "SJlovesjewelry," has over 753k subscribers, and features makeup tutorials, product reviews, and beauty tips. Shreya's content is known for its simplicity and practicality, making it easy for viewers to replicate her makeup looks and skincare routines.

Shreya is also popular on Instagram, where she has over 451k followers. Her Instagram feed features stunning makeup looks, skincare recommendations, and glimpses into her personal life. Shreya's friendly and approachable personality has won her a loyal following, making her one of the most influential beauty influencers in India.



Himanshi Tekwani

Himanshi Tekwani is a renowned beauty influencer in India with over 700k followers on Instagram. Her Youtube Channel That GLAM COUPLE with over 4.9 million Subscribers. She is known for her unique and creative makeup looks, and often shares tutorials and tips with her followers. Himanshi regularly collaborates with various beauty brands and has become a trusted voice in the industry. She is also a strong advocate for mental health and often shares her journey with anxiety and depression, inspiring many to prioritise self-care.



Sana Sultan Khan

Sana Sultan Khan is a beauty influencer in India known for her creative makeup looks and her ability to cater to a wide range of skin tones. Sana's content is known for its simplicity and practicality, making it easy for viewers to replicate her makeup looks and skincare routines.

Sana Sultan Khan is also popular on Instagram, where she has over 4.5 million followers. Sana has a wealth of knowledge about makeup, often sharing tips and tricks that are perfect for people of all skin tones. She is known for her creative and unique makeup looks, often incorporating bright colours and bold patterns. Sana's friendly and relatable personality has won her a loyal following, making her one of the most influential beauty influencers in India.



Priyanka Khera

Priyanka Khera is a makeup artist and beauty influencer in India known for her expertise and attention to detail. Priyanka's content is known for its simplicity and practicality, making it easy for viewers to replicate her makeup looks and skincare routines.

Priyanka is popular on Instagram, where she has over 1.4 million followers. Priyanka has a wealth of knowledge about makeup and skincare, often sharing tips and tricks that are perfect for people of all skill levels. She is known for her attention to detail, making sure that every step of her makeup tutorials is explained clearly and thoroughly. Priyanka's friendly and approachable personality has won her a loyal following, making her one of the most influential beauty influencers in India.



Somya Gupta

Somya Gupta is a beauty influencer in India known for her expertise in skincare and her ability to cater to a wide range of skin types. Her YouTube channel, "Somya Gupta," has over 4k subscribers, and features skincare tips, product reviews, and beauty hacks. Somya's content is known for its simplicity and practicality, making it easy for viewers to replicate her skincare routines.

In addition to her YouTube channel, Somya is also popular on Instagram, where she has over 8.5 million followers. Somya has a wealth of knowledge about skincare, often sharing tips and tricks that are perfect for people of all skin types. She is known for her expertise in dealing with various skin concerns such as acne, pigmentation, and ageing. Somya's friendly and approachable personality has won her a loyal following, making her one of the most influential beauty influencers in India.



Aisha Mahdi

Aisha Mahdi is a beauty influencer in India known for her expertise in makeup and her ability to create unique and creative looks. Aisha's content is known for its creativity and uniqueness, making it perfect for people who love experimenting with makeup.

Aisha is also popular on Instagram, where she has over 8.5 million followers. Aisha loves to experiment with bold makeup looks, often incorporating bright colours and unconventional designs. She is known for her creativity and her ability to create looks that are perfect for every occasion, from casual outings to formal events. Aisha's friendly and approachable personality has won her a loyal following, making her one of the most popular beauty influencers in India.



Anmol Bhatia

Anmol Bhatia is a beauty influencer in India known for her expertise in makeup and skincare. Her Instagram page, @anmolbhatia_, has over 1 million  followers, and features makeup tutorials, product reviews, and beauty tips. Anmol's content is known for its simplicity and practicality, making it easy for viewers to replicate her makeup looks and skincare routines.

Anmol's love for makeup began at a young age, and she has since become a trusted authority in the beauty community. She is known for her natural and flawless makeup looks, often incorporating soft, muted colours. Anmol's friendly and approachable personality has won her a loyal following, making her one of the most influential beauty influencers in India.



Bhumika Bahl

Bhumika Bahl is a beauty influencer in India known for her expertise in makeup and skincare. Her Instagram account, @bhumikabahlofficial, has over 1 million followers, and features makeup tutorials, product reviews, and beauty tips. Bhumika's content is known for its creativity and attention to detail, making it perfect for people who love experimenting with makeup.

Bhumika's love for makeup began at a young age, and she has since become a trusted authority in the beauty community. She is known for her ability to create unique and creative makeup looks, often incorporating bold colors and unconventional designs. Bhumika's friendly and approachable personality has won her a loyal following, making her one of the most influential beauty influencers in India.



Ankita Srivastava

Ankita Srivastava is a beauty influencer in India known for her expertise in makeup and skincare. Her Instagram, @actor_ankita, has over 180k followers, and features makeup tutorials, product reviews, and beauty tips. Ankita's content is known for its simplicity and practicality, making it easy for viewers to replicate her makeup looks and skincare routines.

Ankita's love for makeup began as a hobby, and she has since turned it into a successful career. She is known for her natural and minimalistic makeup looks, often incorporating soft, muted colours. Ankita's friendly and approachable personality has won her a loyal following, making her one of the most influential beauty influencers in India.



Mrunal Panchal

Mrunal Panchal is a beauty influencer in India known for her expertise in makeup and fashion. Her Instagram page, @mrunu, has over 4.5 million followers, and features makeup tutorials, fashion tips, and lifestyle content. Mrunal's content is known for its creativity and individuality, making it perfect for people who love experimenting with new looks and styles.

Mrunal's love for makeup and fashion began at a young age, and she has since become a trusted authority in the beauty and fashion community. She is known for her ability to create unique and creative makeup looks, often incorporating bold colours and unconventional designs. Mrunal's friendly and approachable personality has won her a loyal following, making her one of the most influential beauty influencers in India.



Larissa D'sa

Larissa D'sa is one of the most popular beauty influencers in India. She started her career as a fashion blogger and later shifted her focus to beauty. Larissa's channel is known for its diverse range of content, which includes makeup tutorials, product reviews, and skincare routines. She has a loyal following on social media and is widely regarded as an authority on beauty and lifestyle.

Larissa D'sa is also popular on Instagram, where she has over 722k followers. She is also known as a travel influencer. She loves to travel. One of the reasons behind Larissa's success is her honest and transparent approach to beauty. She doesn't shy away from giving her honest opinion on products, and her followers trust her for it. Additionally, her content is visually appealing, and her editing skills are top-notch, making her videos a pleasure to watch.



Samyuktha

Samyuktha is another popular beauty influencer in India. She started her YouTube channel in 2012 and has since amassed a substantial following. Samyuktha's content is unique in that she focuses on natural and organic beauty products. Her aim is to promote a healthy and sustainable approach to beauty, and her followers appreciate her for it.

Her Instagram, @iamsamyuktha_ , has over 2 million followers, Samyuktha's channel features a range of content, from product reviews to makeup tutorials. Her unique approach to beauty has made her stand out in a crowded market, and she has managed to establish a loyal following on social media.



Aashna Shroff

Aashna Shroff is a well-known beauty influencer in India, with a strong social media presence. Aashna's content is diverse, and she covers everything from beauty to fashion to lifestyle. She has collaborated with several leading brands, including L'Oreal and Maybelline, and has established herself as a credible authority in the beauty industry.

Aashna's Instagram profile, @aashnashroff, has over 967k followers, success can be attributed to her relatable approach to beauty. Her followers appreciate her honesty and her willingness to share her personal experiences with them. Additionally, her content is visually appealing, and her tutorials are easy to follow, making her an excellent choice for both novice and experienced beauty enthusiasts.



Preeti Gera

Preeti Gera is a beauty and lifestyle influencer based in Delhi. With a following of over 561k on Instagram, Preeti is known for her makeup tutorials, skincare tips, and product recommendations. She has a deep understanding of the Indian beauty industry and is always on top of the latest trends.

Preeti is also known for her DIY beauty remedies, which are not only effective but also affordable. She shares her honest reviews of beauty products, helping her followers make informed decisions while purchasing. Preeti has collaborated with several brands, including Plum, Innisfree, and The Face Shop.



Leena Bhushan

Leena Bhushan is a well-known beauty influencer in India,  With a following of over 825k on Instagram. Her content is diverse, and she covers everything from beauty to fashion to lifestyle. Leena's aim is to promote a positive body image and self-confidence through her content.

Leena's success can be attributed to her relatable approach to beauty. Her followers appreciate her honesty and her willingness to share her personal experiences with them. Additionally, her content is visually appealing, and her tutorials are easy to follow, making her an excellent choice for both novice and experienced beauty enthusiasts.



Swati Verma

Swati Verma is a popular beauty influencer in India, with a loyal following on social media. She started her YouTube channel in 2011 and has since amassed a substantial following. Swati's content is diverse, and she covers everything from makeup tutorials to product reviews.

Her Instagram, @swativerma, has over 1,8 million followers, Swati's success can be attributed to her in-depth knowledge of the beauty industry. Her followers trust her for her honest opinions on beauty products, and her tutorials are easy to follow. Additionally, her content is visually appealing, making her videos a pleasure to watch.3



Kaushal

Kaushal is a well-known beauty influencer in India, with a strong social media presence. She started her YouTube channel in 2010 and has since amassed a loyal following. She is also CO-FOUNDER of Therisingcircle, Kaushal's content is diverse, and she covers everything from makeup tutorials to product reviews.

Kaushal is also popular on Instagram, where she has over 987k followers. Kaushal's success can be attributed to her honest and transparent approach to beauty. She doesn't shy away from giving her honest opinion on products, and her followers trust her for it. Additionally, her content is visually appealing, and her tutorials are easy to follow, making her an excellent choice for both novice and experienced beauty enthusiasts.



Meenakshi Dutt

Meenakshi Dutt is a well-known beauty influencer in India, with a loyal following on Instagram, and has over 713k followers. She started her career as a makeup artist and later shifted her focus to creating content for her YouTube channel. Meenakshi's channel is known for its diverse range of content, which includes makeup tutorials, product reviews, and skincare routines.

Meenakshi's success can be attributed to her extensive knowledge of the beauty industry. Her followers trust her for her honest opinions on beauty products, and her tutorials are easy to follow. Additionally, her content is visually appealing, making her videos a pleasure to watch.



Guneet Virdi


Guneet Virdi is a well-known makeup artist and beauty influencer in India. She is known for her expertise in makeup and skincare. Guneet's content is known for its authenticity, and she doesn't shy away from giving her honest opinions on beauty products. Her tutorials are easy to follow, making her an excellent choice for both novice and experienced beauty enthusiasts.

Guneet is popular on Instagram, where she has over 885k followers. Guneet's success can be attributed to her deep understanding of the beauty industry. She has a knack for creating customised looks for her clients based on their skin type, skin tone, and facial features. Her followers trust her for her honest opinions on beauty products, and she is known for her in-depth knowledge of the various makeup and skincare products available in the market.

In conclusion, beauty influencers in India are changing the beauty industry by inspiring people to embrace their individuality and experiment with new makeup and beauty trends. These influencers offer a wealth of knowledge and inspiration, making it easy for viewers to replicate their makeup looks and skincare routines. Whether you're a makeup beginner or a seasoned beauty enthusiast, these influencers offer something for everyone, inspiring creativity and individuality in the beauty world.

Looking to connect with such influencers in India? WhizCo is India’s leading influencer marketing agency. WhizCo bridges the gap between creators and Brands and helps brands execute unforgettable influencer marketing campaigns and helps them grow online. WhizCo offers a complete solution to brands for running campaigns- from shortlisting, evaluating and onboarding influencers, to gathering feedback and performance tracking- All this coupled with years of expertise in managing thousands of creators and executing multiple campaigns at once.

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